Stand up for your Customers’ right to a great experience.
Inciting product managers around the world to build products that customers love
When Good Products Launch Bad
JOIN THE PRODUCT REBELLION
Become a Rebel in Training
What is rebel training?Online courses, tools, templates and optional coaching programs that will rock your world! You'll get quick guides, practical exercises, and real life examples; all you need to revolutionize your customers' experience.
Who's this training for?Product managers who want to build kickass experiences that customers LOVE.
Product Leaders who want to quickly and effectively level up their teams to a common taxonomy and customer-backed approach to product management.
Why is this Important?Too often we get sidelined by the details. We lose line-of-sight from those details to our business strategy and the needs of our customer; resulting in lower growth and unhappy customers. Product Rebels will help you connect those dots.
We've been there! We are long time product executives and have been responsible for dozens of products serving millions of customers. We've coached hundreds of product managers, leaders and have advised hundreds of startups. Everything we do is couched in that experience.
Training, tools, and coaching that transform you into a Product Rebel
Get laser focused by learning how to set THE customer foundations for any project; clearly defining the problem you're solving, the target(s) you are serving, and the needs around the problem. And use these to appropriately say NO. So you're working on what matters most to your customers and the business.
Blended Training That Works
Many people lose what they learn in training within 36 hours. Our team training program blends the online bootcamp training with live coaching calls on the practical application of the frameworks and tools; all on your product. So the team immediately builds muscle, reinforces the team dynamics, and retains best practices in their day to day PM role.
Build Products that WOW
Get tools and know-how that can be implemented tomorrow - to learn, test and prioritize a feature set that will WOW your customers. This isn't some academic, feel-good, high level set of platitudes. Roll up your sleeves and build the PM muscles you'll use every day on your real job.
Subscribe to our blog, Rebel Yell. It's our regular dose of rebel inspiration to get you thinking differently about your job and your customers.
Or subscribe to our Rebel Tactic of the Week:
Rebel Basics Online Course
- Get started with Rebel Training here. Get bite size videos and practical reference materials and templates providing you the tools you need to define the foundations for any product
- Learn how to define and focus on your target customer
- Define the problem you are solving in a way that enables clear action and allows you to say "no" to opportunities with ease.
- Identify and prioritize customer needs that simplifies your backlog decision-making
- Made for new-to-job PM's and PMs that want to brush up on the basics
Customer Foundations Course
Product Rebel Bootcamp
- This 12-week bootcamp is everything you need to become a Product Rebel. You'll learn to build and reinforce your customer understanding while defining the minimum viable WOW product.
- Infuse customer learning into all aspects of the development cycle
- Learn how to prioritize from a strategic and backlog perspective
- Build a productive relationship with your development team
- Made for PMs wanting to drive meaningful change in their product and customer experience
Contact Us for a Quote
- We offer a blended coaching and online learning program for teams.
- We kick off the program with an onsite workshop to level set with the development team and set expectations for leadership
- We conduct weekly live coaching calls with the team to apply frameworks and tools provided; applying them directly to your products.
- We also offer custom onsite workshops covering everything from product strategy development, roadmapping, fostering innovation, and designing for delight. More Info
- Made for product leaders wanting to explode customer loyalty and growth Download our brochure
Contact us for a Quote
STUFF THAT WE READ (AND WRITE)
3 Brands that Prove Listening to Customers is Key to Company Comebacks
What could Best Buy, NASCAR, and Yahoo possibly have in common? They know how to treat their fans and are thriving because of it.
Great article on how customer focus is key
The Mom Test
How to talk to customers & learn if your business is a good idea when everyone is lying to you
by Rob Fitzpatrick
A good way to think about gathering customer feedback on your idea.
Meet your Rebel Leaders
We've got battle scars.
We've founded companies, led dozens of product teams,
launched multiple successful new products
and we're ready to launch this rebellion.
Thrives on new product innovation
Loves to coach
Passionate about kick-ass experiences
Loves to build strong teams